Slicing the Cloud and Digital Media

John Gauntt

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MD talks Serious Games with Breakaway Ltd.

MD talks with Breakaway Ltd about serious games for military and healthcare clients. More than simple a new first person shooter, serious games allow user to experiment with real world situations without real world consequences. There's huge scope for cloud based delivery but some major issues remain to be ironed out.

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John du Pre Gauntt is the founder of Media Dojo, a blog focusing on the intersection of cloud computing and digital media/marketing. Previously, he was senior mobile analyst for eMarketer, where he covered mobile media and mobile marketing. He founded several research and communications firms focused on mobile technology, and worked on marketing research projects for LME Ericsson, NTT DoCoMo, Google and PricewaterhouseCoopers. Gauntt was also a business editor for The Economist Group in London and a corporate trainer for Matsushita Electric Corporation in Osaka, Japan. He holds a MS in Information Systems from the London School of Economics and a BA degree in English and American literature from the University of Tennessee-Chattanooga.